Target school administrators
Cody worked with Stacy, The Youth Coding League’s program manager, to create the email sequence and got 27% reply rate 🔥
152
New Contacts Reached
88%
Open Rate
27%
Reply Rate
Step one email
Subject line: Question about {{companyName}}
Hello {{firstName}}, this is Stacy. You don’t know me, but I run an after-school program for middle school students called the Youth Coding League that I think you might find interesting.
{{icebreaker}}
Our YCL program is offered in schools as an extracurricular activity and teachers are paid to be coaches. It has been successful during COVID safety protocols, the kids love it, and anyone can become a coach without knowing how to code.
Can I send over more information?
Step two email
Subject line: Question about {{companyName}}
Hey {{firstName}}, it’s Stacy from the Youth Coding League again!
I know your time is in high demand, but I wanted to make sure my last email about our extracurricular youth coding program didn’t get buried.
A few things to note while you’re thinking about it: We include stipends for teachers and are currently adding them to our Fall 2021 roster.
The impact goes beyond coding, and you can learn more about our program and how we run it within schools here.
Step three email
Shared by Cody
at Youth Coding League
